- brand strength
- Общая лексика: потенциал брэнда (Денис)
Универсальный англо-русский словарь. Академик.ру. 2011.
brand strength
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Brand strength analysis — describes efforts to determine the strength a brand has compared with its competitors. oftware companiesSoftware brand strength is hard to measure accurately. Techniques from competitor analysis can be used to compare companies over time. Crowley … Wikipedia
Brand asset valuator — The Brand Asset Valuator (BAV) is a database of consumer perception of brands created and managed by BrandAsset Consulting, a division of Young Rubicam Brands to provide information to enable firms to improve the marketing decision making process … Wikipedia
Brand Potential Index (BPI) — The correlation between a given brand s market development index and its brand development index for a specific market or geographic area. The Brand Potential Index (BPI) compares actual and potential customers within a market area to the… … Investment dictionary
strength — [streŋθ, strenθ] noun [countable] 1. FINANCE ECONOMICS the value of a country s money, especially when this is at a high level: strength of • the strength of the yen on the international money markets 2. the p … Financial and business terms
Brand Development Index — or (BDI) measures the relative sales strength of a brand within a specific market (e.g. Pepsi brand in 10 50 year old s). It is a measure of the relative sales strength of a given brand in a specific market area.Brand Development Index or (BDI)… … Wikipedia
Country Brand Index — The Country Brand Index (CBI) is an in depth Study that explores the complexity, dynamics and benefits of how nations manifest as brands. CBI ranks countries across key image attributes, looks at themes in nation building and issues in country… … Wikipedia
List of paracetamol brand names — Brand names[1] Aceta, Actimin, Anacin 3, Apacet, Aspirin Free Anacin, Atasol, Banesin, Ben u ron, Biogesic, Crocin, Dafalgan, Dapa, Dolo, Datril, Extra Strength, Efferalgan, DayQuil, Depon Depon Maximum, Feverall, Few Drops, Fibi, Fibi plus,… … Wikipedia
Star Brand — Cover to Star Brand #1 Art by John Romita Jr. Series publication information Publisher Marvel Comics … Wikipedia
Charles Brand — For other people named Charles Brand, see Charles Brand (disambiguation). Charles Henry Brand Portrait of Chales Brand drawn in 1921 Born 4 September 1873 Ipswich, Queen … Wikipedia
Helmut Lang (fashion brand) — The Helmut Lang fashion brand was created by Austrian fashion designer Helmut Lang (born 1956) in 1986. Lang was known for his minimalist, deconstructivist, and often severe designs. The Helmut Lang brand still exists today, but has been carried… … Wikipedia
Lifestyle brand — A lifestyle brand embodies the values and aspirations of a group or culture. A successful lifestyle brand speaks to the core identity of its customers. Individuals each have their own sense of self, based on their background (e.g. ethnicity,… … Wikipedia
